Mahindra Ssangyong Korando is a compact SUV that is
going to be unveiled for the first time in Auto Expo 2012. It is a
perfect example of the synergized work between parent company Mahindra
and acquired South Korean firm Ssangyong. Korando is a perfect
amalgamation that renders driving comfort of a sedan, sturdy space of an
SUV and style of a luxury car. Korando was initially produced in South
Korea from 1983–2006 as Korando jeeps. Many generations have been rolled
out since then and a new model was produced again from 2010. The new
Korando was well received from a design perspective, with many reviewers
appreciating the design improvements over previous models.
A new Korando C concept Korando was launched at the 2010 Busan
International Motor Show. A fully electric version of Korando was also
launched at same Auto show. Korando, which is a contraction of ‘Korea
Can Do’, has served Korea’s SUV market for long. The crossover even
holds the title of ‘Korea’s longest-surviving brand’ in Guinness Book of
World Records. The 56 year old company Ssangyong was acquired by
India's Mahindra & Mahindra Limited in February 2011 after being
named the preferred bidder in 2010 to acquire the bankruptcy-protected
company and Korando and Rexton will be their first joint venture
products.
This classy Korando SUV was designed and developed by renowned
Italian styling company-‘Italdesin’ founded by renowned stylist
Giorgetto Giugiaro. He amalgamated the shape of a modern, stylish SUV
with the rugged appearance following the core of Ssangyong Motor
Company’s style. Korando compact SUV is built on a monocoque body. This
is for the first time any Ssangyong SUV is based on monocoque body
frame, thus ensuring both light-weight and sturdy body compared to its
counterparts. Since it is a crossover, it has a small wheelbase of 2650
mm. The Korando looks extremely sporty with its muscular flanks and
flared wheel arches that enclose 17 inch tyres. A high beltline,
headlights, semicircular grille with black mesh and bulky bonnet looks
menacing. The front face of Korando is quite bulged and heavy. Body
color mirrors with turn indicators, diamond shaped fog lamps and meshed
air dam suits the overall aggressive look.
New Mahindra Ssangyong Korando will come packed with
2.0-litre turbo-dieselengine. This power train will be capable of 173
bhp at 4000 rpm and a peak torque of 36O Nm at 2000-1000 rpm. As a
front-wheel-driving car, the engine is placed over the drive wheels,
which kind of improves the traction in unfavorable conditions like snow,
mud, and gravel. A six-speed automatic transmission and optional smart
all-wheel-drive system suggests that Korando will drive butter smooth on
the road as it does off-road. Six speed manual transmission is also
anticipated in Indian version.
Mahindra Ssangyong Korando is a five seater and with various
luxurious seat layouts, a smart key, and heated seats, the Korando is
comfortable for both drivers and passengers. It certainly won’t attract
many buyers because of its inadequate seating capacity as it comes as a
norm that SUVs are large enough to accommodate large families. After
launching the fully-fledged Mahindra XUV 500 well-off with its lush and
plush interiors, it will be a challenge for Mahindra to come up with
better interiors in Korando as will be priced higher than the former.
However, Ssangyong is known for putting its best foot forward in
interiors and Korando in India will be no exception. The dashboard can
be expected without any frills with the controls logically laid out and
within easy reach. Still, matching upto the level of luxurious
crossovers like CR-V, Fortuner and other big shots in Indian SUV market
is tough for this new Mahindra launch.
A variety of safety features in the new Mahindra SUV—such as an
electronic stability program that reduces risk factors plus an emergency
stop signal that turns on automatically brakes are applied
suddenly—ensure that one will feel confident using the Korando to take
his family along on a multitude of adventures. And with high fuel
efficiency and an eco-cruise control system, one might just find those
adventures taking him further and further. All eyes towards Auto Expo
now!